As the sun rises over the North Shore mountains on February 15 and hits the glass façade of the Convention Centre in Vancouver Harbor, it marks the beginning of this year’s TED talks. Waking with the sun, in order to fuel some of the most innovative and inspirational minds on the planet, will be this year’s elite barista team. They’re assembling in one of the world’s most important coffee cities to create the TEDCoffee experience. The theme of TED2016 is DREAM. And WCE has been hard at work to create a truly dreamy experience—from our team of international baristas, to our menu of coffee and teas, to our specialty coffee workshop for TEDsters, facilitated by SCAA’s Director of Specialty Coffee Symposium, Peter Giuliano.
WCE is delighted to be on hand not only to provide the liquid fuel for this conference, but also to engage the TEDsters by bringing in coffees that provide unique windows into the fascinating world of specialty coffee.
To ensure TEDsters can keep dreaming all day long, a committee of Q-graders, SCAA instructors and coffee professionals cupped coffees in order to make coffee selections for TED2016. Check back soon for the final menu!
Additionally, our Tea Program has been Oolong-ated this year, with Kevin Gascoyne of Camellia Sinesis promising to rock Vancouver with some exotic leaves! He is not only providing some truly excellent direction for our TED2016 tea service, but is also looking to upgrade barista terroir knowledge, and enhance our tea service with some very exciting global context.
The lovely folks at La Marzocco will be providing our six full-service bars with a top-notch kit, and some stellar barista support. As the TEDCoffee Official Equipment Partner, La Marzocco is debuting a unique Experience Bar within the context of TED2016, where TEDsters will have a chance to create some of their own, unique beverages.
We have also been very lucky to select a DREAM team of baristas in 2016, in partnership with Barista Guild of America and Barista Guild of Europe. Make sure to check out who’ll be fuelling your daily caffeine needs here… Who knows – sparking a conversation with a barista could make some mutual dreams come true!
Finally, we are teaming up with Pacific Foods Barista Series to run a travel giveaway to all participating TED baristas!
To be in with a chance to win standard airfare to and from TED2016, baristas should compose a coffee-related image that BEST represents the TED2016 theme, #DREAM.
Entries should be posted on Instagram and must tag @WCoffeeEvents, @PacificFoods #BaristaSeries and #TEDCoffee. Bonus points will be awarded for posts featuring Pacific Natural Foods products.
Check back to see the winning post on Friday!
There’s just one month between now and when eager TEDsters will gather in the amber tinted atrium of Vancouver Convention Centre, but no limit to how many dreams can be dreamt up in the interim.